Fine Craftsmanship
“To be honest, I think all high jewellery brands exhibit some of the best examples of fine craftsmanship. At Qeelin, we also pride ourselves in that – but the word means more than artisanal heritage. It is closely related to innovation and technical breakthroughs.”
Dennis Chan
When Dennis Chan was sketching his very first Wulu, he knew he had to find the right artisan to execute his ideas. “To make a luxury jewellery brand successful, you need to employ top craftsmen,” says Chan. “I studied jewellery design and I know how to make things, but I am not a ‘hands’ person.”

After searching in Asia and Europe, he finally found his ‘hands’ in Paris, where he recruited highly trained craftsmen who had worked for the leading European jewellery houses.

“As a product designer, you need to keep challenging yourself to create breakthroughs,” says Chan, who also has an engineering background of which he made use when introducing playful elements into his designs.

Never settling for “the best” in craftsmanship, Chan constantly asks his team to “think beyond the best”. His original Parisian artisans shared Chan’s vision to constantly challenge oneself to create masterpieces that innovatively add new dimensions to contemporary jewellery.
Wulu-cut diamond
What Chan and his team of artisans achieved together amazed collectors and connoisseurs. For instance, Bobo the bear has moveable joints; High Fashion Bo Bo has a change of wardrobe; Roobot can rotate his shoulders 360 degrees; Qin Qin fishes can kiss; and Xi Xi lions can nod to beats.

“It is about conceiving new mechanical breakthroughs in jewellery craftsmanship, and it’s like introducing something avant garde to the traditional high jewellery ateliers. But they are receptive to the ideas and I think we have pushed the boundaries of high jewellery design into new areas of innovative possibility,” says Chan.
Let’s Be Playful!
All about Balance and Harmony